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Impact of Mobile Ad Wearout on Consumer Irritation, Perceived Intrusiveness, Engagement, and Loyalty
Mobile and smart devices provide a platform for firms/brands to communicate directly with past, present, or potential consumers (via online pop-ups, sponsored ads, ads on social media messengers, timelines, walls, etc.)....
Published by: IGI Global
Investigating the Receptiveness Attitude of the Patient With Diabetes Retinopathy Towards the Use of Teleophthalmology
Research on the attitude of diabetes retinopathy's (DR) patients towards teleophthalmology as a branch of telemedicine has not been examined in developing countries. This article examines the receptiveness attitude of the...
Published by: IGI Global
A Credit-Based System for Traffic Routing in Support of Vehicular Networks
Network routing has a great impact on the efficiency and reliability of the traffic network system in a real-world scenario. To date, achieving network-consistent performance is the main goal of many traffic network research...
Published by: IGI Global